LAUNCHING INSTAGRAM MARKETING, EXECUTION OF THE NEXT 5 STEPS

It still seems to be an unshakable year for Instagram. Because it is estimated that this social media account still has a very large wave. So it is not difficult for businessmen and entrepreneurs to use the Instagram marketing system as a method of selling.

In its application, Instagram marketing clearly has an extraordinary effect because its aesthetics and delivery methods are very different from Twitter and Facebook. With the updated algorithm, Instagram still seems to be carrying a big wave for entrepreneurs.

Through the content marketing institute, there are also mentioned a number of methods that can be launched as marketing your products and services. There are at least 4 effective steps you can try as follows.

Instagram marketing via the hashtag

Hashtags are one of the most dependable weapons of marketers in 2017 to market their products. The true hashtag is being overhauled and tweaked by Instagram, it is believed that it will still have a huge influence.

According to the Content Marketing Institute, at least 2018 will still make entrepreneurs continue to rely on hashtags as the spearhead. Keep using relevant hashtags and not 'fly away' from your posts.

If for example, you don't know what you can embed on your post, then using software like Lee tags will help you find the right hashtag. Remember, that a number of hashtags are already banned and have the potential to get shadow banning and a maximum of only 30 hashtags per post

DYNAMIC STORIES

You will not be able to sell without using good stories. Stories must be changed every day, so even though it will always disappear every 24 hours, you must make sure that the stories can be updated manually.

This one function must be utilized more optimally than the highlights that allow you to see your stories for as long as you like. Dynamic can mean you not only post just one theme, but also new products and those you are selling.

Like the famous Vogue magazine, they make stories that are not only once a day. But also not sporadically, but more systematically, especially in primetime hours.

INSTAGRAM LIVE

Instagram live has been widely introduced and exhibited since 2016 ago. Even though it doesn't really function significantly on a personal account, but for you businessmen who want to make announcements, live is an effective way of Instagram marketing.

You could say that Instagram Live is a good press conference but doesn't require people and followers to be able to attend in one place simultaneously. Put out how Mitsubishi, when releasing Xpander, also did a live Instagram so that it could still reach many ATMs throughout Indonesia simultaneously

USE STATISTICS

For those of you who sell and do business through your Instagram account, then you should start converting your Instagram account into a business account. Later you will get features that are far different from personal accounts.

Later you will be able to monitor graphical movements of any number of your account visitors, likes, and interactions. Then you can use all this information as a tool to determine steps and boost posts and intensify decisions.

INSTAGRAM ADS

Oh yeah, you Bernese, don't jump right into this 4th step. Not because it's forbidden, but Instagram Ads will feel cheap if you do it at a phase that isn't too good. You have to be sure you already have a fairly good growth of followers as an entrepreneur and account owner.

When followers already recognize your account and have a very good reputation first, then Ads will be considered as an effective supporter. Don't use Ads for a while if it's not a good moment.

Even if you already have a good engagement account and a large number of followers, one day you will not need to have an Instagram Marketing method in the form of paid advertising.